Accessibility tailored to your industry

The eight focuses below cover the cases we meet most often in practice. Each industry page describes the typical barriers, the affected WCAG criteria and the route to conformance. If your case sits somewhere in between — a trade business with online appointments, say, or an association with a members' area — we classify it in the initial consultation: the method stays identical, only the weighting of the criteria shifts.

The corporate website raises different questions: it should build trust, structure content clearly and remain accessible across all devices. Semantic structure, sufficient contrast, meaningful alternative text and consistent keyboard navigation are what count — plus forms that stay comprehensible when input goes wrong, as described in the article on accessible forms and validation. In healthcare, the audience relies on assistive technology far more often than average: appointment booking, prescription requests and patient portals are critical processes where a single unlabelled field creates a real gap in care. For education and universities, learning platforms, captioned video lectures and scripts take centre stage; we test and tag PDF scripts to PDF/UA, see PDF accessibility and the article on accessible PDFs and documents. Where content needs to be especially easy to understand, we add versions in easy-to-read language.

The entry point is the same across all eight industries: a WCAG 2.2 audit at a fixed price that prioritises findings by severity. After that the paths diverge. Shops and portals benefit most from accessible web development directly in the existing code; authorities and universities additionally from PDF accessibility and easy-to-read language. Where blind users are a core audience, we add screen reader testing with NVDA, JAWS and VoiceOver. Editorial teams publishing daily hold the level most reliably through training and ongoing BFSG monitoring. How we work and which competence areas we cover is shown in our references; if you are looking for on-site support, you will find the locations under regional accessibility.

The BFSG addresses providers of certain consumer-facing products and services — among them e-commerce, consumer banking services, e-books, passenger transport and telecommunications (BFSG §1). Purely B2B offerings are not automatically covered, yet procurement and supply chains still create pressure to comply. Microenterprises with fewer than 10 employees and at most 2 million euros in annual turnover benefit from an exemption for services (BFSG §3) — the details and its limits are covered in the article on the microenterprise exemption. Anyone invoking disproportionate burden needs a documented assessment; what that has to look like is explained in the article on disproportionate burden under section 17 BFSG. When in doubt we clarify the classification in the initial consultation, before you invest in an audit.